Do you know to choose a color to suit the packaging helps to increase recognition to the consumer, up to 80% and can attract the buyer within 7 seconds.
In this article, we have “Techniques to choose a color to suit the packaging” Leave business owners and those who want to create a brand to stand out attract customers see that the packaging of each type should be used, what color?
- The packaging type of cuisine
In the product group, type of cuisine RedThe most popular, because the color is striking; attracting attention immediately seen, and also stimulates hunger. but if a healthy diet advisable to use aGreen To convey the spontaneity also Yellow Orange That stimulates the appetite.
- Packaging of health products
For health care products or organic products, healthy advisable to useGreenThe media of the natural nutritional value, safety, and eco-friendly can also be selected using theBrown To feel natural and environmentally friendly (similar to green) for the products you need media to comfort and warm yourself at home
- Packaging for beauty
Packaging for beauty, such as cosmetics, fashion items, often usedPink Because pink represents femininity, beauty, youth, therefore, is the color that attracts female consumers the best can also be usedBlueOrBlue The media to be a reliable, clean, soothing, and also the color, consumers, both boys and girls most favorite. pink, so is a popular choice in the group of products that are not gender-specific
- Product packaging premium
For the desired product conveys luxury elegant unique taste, premium quality recommended to use packaging Purple White, black Silver AndGold These colors will make the product look more expensive represents high-end luxury, simple but looks great, clean, and also as a classic color that will never fall era.
- Product packaging, mother and child
Product mother and child are often used packagingWhite To the media, purity, tenderness, innocence, clean, safe, or may choose to useYellow Which color is suited to products that are intended for children and adolescents represents a bright, cheerful, fun, happy, confident, creative, energetic, positive, can also be selected using thePink Media tenderness, bright, cute, feminine and youthful look suits products for mother and child
Choosing the color to suit our editorial packaging each type is important that brands need to understand and choose the right product because of the color can stimulate the emotions and feelings you want to buy our products more, if we choose to use the color of the packaging properly, it will make the customers remember the brand of our easy-to increase sales and stimulate the repeated orders from regular customers.
